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Wednesday 14 August INTRODUCTION TO SOCIAL MEDIA FOR COMMUNITY ORGANISATIONS Morning Session

ONLY A FEW PLACES LEFT

Time: 9.30am - 12.30pm

Venue: 442 Tuam Street

Presenter: Eleanor Parkes

This seminar is intended for social media novices who want to use social media to promote a business or organisation but aren't sure exactly where to start. 

Firstly, we will look at the differences between some of the main social media platforms (Facebook, Instagram, Twitter, Snapchat etc), the pros and cons of these different platforms and where you are most likely to find your audience. We will answer some common questions, such as 'what are social media algorithms?', 'how often should I post?' and 'when should I post?'. 

We will then look more closely at Facebook and Instagram, will share some tips and tricks for getting engagement on these channels including the use of video and visual material, what language you should use and what common mistakes to avoid.  

We will demonstrate some of the more technical things on Facebook like tagging others, using hashtags, creating events and boosting posts to reach more specific audiences. 

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This seminar is for people who already have some experience of Facebook but would like to be using it more effectively to promote their organisation.

 

We will share some techniques to grow the reach of your organisation and look at some common mistakes organisations make on this platform. 

We will discuss some tips for getting more response to your posts, responding to criticism or 'trolling' and understanding current algorithms which will make you more confident about what to post and when. 

 We will look at how Facebook and social media fit into your larger strategy and what you're trying to achieve. Finally we will look at how to use social media for fundraising and how to use targeting and paid boosting effectively and ethically.

 

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Eleanor has a background in community development and project management in Asia and the Pacific. She enjoys collaborating with others to improve systems, liaise between groups and facilitate the development of innovative ideas.

Working for Amnesty International as a Project Specialist and Frontline Campaign Coordinator Eleanor has developed a passion for human rights and supporting vulnerable communities. She currently works as the Director of ECPAT Child Alert and is involved with a number of not-for-profit organisations that work at a community level.

Eleanor has worked in the non-profit sector for fifteen years and has experience in fundraising, youth development, managing volunteers, project management, conducting research and campaigning.

Employment law a complete journey

This legal education session will take the participant on a journey through one's employment law rights from what rights apply before employment, during and after. The participant will also gain a more complete understanding of their entitlements to a fair process, and what such a process must look like. Additionally, the session will also be covering a number of changes in employment law that have come into force in 2019 and what those changes mean.

Hi, my name is Luke Smeele I am a member of the legal educator team at Community Law Canterbury, where I have been since 2016. I studied law and political science at the University of Canterbury and have been passionate about legal education since my first university lecture.

 

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2018 COMPLETED SEMINARS 

Communication

Positive Mindset for Positive Impact

First Aid

Bookkeeping

Better Board Meetings

Sales Mindset for Scaling Impact

Using Digital Media Effectively to Spread Your Message and Grow Your Organisation's Reach

Overseeing the Finances for Board Members

Cancelled Seminars

Fundraising

Workplace Culture

Climate Change

Payday Filing

 

2017 COMPLETED SEMINARS 

Results Based Accountability

Income Generation

Media Releases

Managing Stress

Bookkeeping 

Leadership Change and Future Trends

StoryTelling for NGO's and their Community

Healthy Strategy

Finding the Right People